Brand Building Framework
Hershey Company
Creating Consistency with Global Marketers
To meet the training needs of its growing marketing group, Hershey worked with us to transform its brand building framework training from an instructor-led course to an eLearning course. The learning experience includes graphical depictions of processes and tools, video testimonials from brand-building experts, and mini presentations of case studies.
Awards
MarCom Award - Gold, Mobile & Web Based Technology
Market: Corporate
Purpose: Brand Training
Type: eLearning Course
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